Pointify

Hotel Brand Dilution: The Maddening But Predictable Trend Of Growth Over Quality

Pointify Award DeskReported by One Mile at a Time

Pointify is tracking this dispatch for the points-and-miles community.

Here’s a topic that I’ve written about in passing endlessly, but which I’ve never dedicated a post to, so I think it’s time. Can we just take a moment to talk about the complete collapse of hotel brand standards over the years? What’s going on, what’s driving this change, and how should us consumers adjust our travel planning because of this?

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